SEO, SEM and Social Media Marketing Basics

Friday
3
Sep 2010

Google Settles Buzz Lawsuit With $8.5 Million Payment

A busy day for Google on the legal front continues with news that the company has agreed to $8.5 million in payments to settle a federal lawsuit surrounding Google Buzz and privacy.
According to AFP, court documents filed today show that seven plainti…

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Google Announces Can’t Be Missed Press Event On Search – What’s Up?

Google’s announced a special press event for next Wednesday on search that “you won’t want to miss.” What big news could there be? Let’s speculate — but I wouldn’t get too excited.
Here’s what the invite …

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Google Apps highlights – 9/3/2010

This is part of a regular series of Google Apps updates that we post every couple of weeks. Look for the label “Google Apps highlights” and subscribe to the series. – Ed.Recently we introduced powerful, time-saving features in Gmail: Priority Inbox a…

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Facebook Adds Popular News Articles To Search Results

It’s sort of a baby step in Facebook’s efforts to improve its search results, but certainly worth noting here: Facebook is now showing news articles in its search results and ranking them by how many “likes” and “shares&#8…

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SearchCap: The Day In Search, September 3, 2010

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:

Texas Attorney General Investigating Google & Antitrust Issues
Texas Attorney General Greg Abbott is conducti…

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Texas Attorney General Investigating Google & Antitrust Issues

Texas Attorney General Greg Abbott is conducting an investigation into Google’s business practices as they relate to search listings, in particular whether Google is manipulating its paid and editorial results in a way that violates antitrust law…

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German Court Finds YouTube Liable In Copyright Case

A German court has found YouTube liable for copyright damages after one of its users uploaded copyrighted music videos. A Google spokesperson tells the AP that it’s evaluating the court’s decision and will appeal.
The case stems around a Yo…

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Google Power User Tips: SERP URL Parameters

In Part 1, we looked at query operators for refining our searches. Now for Part 2, let’s look at parameters that we can add/modify in the URL of the the Google SERP (search engine results page.)
The operators listed in Part 1 should suffice for m…

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Google’s New Mobile Ads Take Users From Search To Store

Earlier this summer Google rolled out Expandable Map Ads for mobile devices. These ads appear on the mobile web and in apps. To participate advertisers must enable location extensions and be opted in to the content network for mobile.
They begin as a …

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Trimming our privacy policies

Long, complicated and lawyerly—that’s what most people think about privacy policies, and for good reason. Even taking into account that they’re legal documents, most privacy policies are still too hard to understand.So we’re simplifying and updat…

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